Bunga Aditi, Tapi Rondang Ni Bulan, Jufrizen. A Multi-Criteria Decision-Support Framework for Optimizing Digital Marketing Strategies in Indonesian SMEs Using Fuzzy AHP–TOPSIS. Decis. Mak. Appl. Manag. Eng. [Internet]. 2025 Dec. 30 [cited 2026 Apr. 9];8(2):955-73. Available from: https://dmame-journal.org/index.php/dmame/article/view/1671